eMarketing Services

Drawing from our wide range of offerings as well as the skills and insights of our professional team, clients are able to surpass goals and generate optimum ROI through successful eMarketing.

Keyword Development

  • Competitive Analysis & Tactics - Defend/Attack/Own
  • Hierarchy Prioritization
  • Meta Data Keywords
  • Strategy & Framework Creation

Search Engine Marketing (SEM)

  • Ad Word Text Relevance Filtering
  • High Volume Keyword Selection
  • Keyword Management & Refinement by Conversion
  • Strategy & Tactics (Individual Keyword Level)

Search Engine Optimization (SEO)

  • Keyword Development & Integration
  • Link Building & Management
  • Meta Data (Descriptors/Keywords)
  • On-page Optimization
  • Social Media Optimization

Social Brand Development & Socialization

  • Brand Conversation & Seeding
  • Competitive Landscape Definition & Analysis
  • Most Influential Brand Social Vehicle Identification
  • Social Brand Identity Development (Personality Traits/Characteristics, Voice, Culture)
  • Social Persona Creation

Social Demand Generation

  • Buying Cycle Segmentation Mapping
  • Interaction/Engagement Progression
  • Multiple Engagement Mechanisms (Individual Social Vehicles/Networks)
  • Nurturing - Seed, Lead, Opportunity, Customer

Social Media Marketing (SMM)

  • Content Lifecycle Management
  • Content Syndication & Socialization
  • Editorial Asset Creation & Management
  • Influential Social Outlet & Network Selection
  • Keyword Integration & Optimization
  • Social Component Development via linear progressions using brand conversations, snippets, and end points.

Web Profiling & Content Personalization

  • Buying Cycle Scoring/Nurturing
  • Content & Offer Interaction/Engagement
  • Target Group Identification & Segmentation
  • Topical Progression Mapping

Web Traffic Analysis & Performance Tracking

  • Competitive Web Presence (Google PageRank/Quality Score, Back Links, Site Syndication, Social Bookmarks)
  • Content Asset Socialization
  • Keyword Penetration & Relevance
  • Lead/Engagement Conversion
  • Optimization Share Trending (Paid,Organic, Social)
  • Social Activity Monitoring
  • Social Media Source Radiation Mapping (Primary/Owned, Secondary/Paid, Tertiary/Viral)
  • Social Network Activity Monitoring
  • Traffic Flow Pathing & Profiling